[WEBINAR] New marketing practices that emerged from the Covid-19

Communication and Marketing Working Group

Covid-19's outbreak has affected Chinese businesses & consumers’ routines.

- Digital players are accelerating the development of innovative solutions, offering new options for brands to leverage

- Housebound Chinese consumers relyiance on digital platforms to access information, socialize, and consume has accelerated the emergence of a new Social Media landscape

- Retailers in particular have suffered more than other industries due to the lack of traffic, and they have experimented with innovative solutions

Every crisis holds opportunities. Value is destroyed, value is created. We will look at how some organisations have reacted appropriately and are emerging strengthened.

SPEAKER

Rachel DAYDOU China General Manager FABERNOVEL Asia

COORDINATORS

			Alexandra BRU Senior Manager PwC Shanghai
			Patrice NORDEY CEO FABERNOVEL Asia
			Jiabin LI Technology Director China Choose Paris Region

REGISTRATION

Fees: CCI FRANCE CHINE MEMBERS : Free

Non-members: 100 RMB

Click here: https://jinshuju.net/f/qyxQzx

Speaker(s)

Mrs. Rachel DAYDOUChina General Manager - FABERNOVEL Asia

2 April 2020 • 9:00 AM